In February 2021, Särkänniemi was awarded the Sustainable Travel Finland label managed by Visit Finland as the first amusement park in Finland and as one of the first companies in Pirkanmaa region. Särkänniemi meets the criteria set for the label, and its right to use it is a sign of valuable and long-term work for sustainable tourism.

Visit Finland has launched the Sustainable Travel Finland programme to promote sustainable tourism in Finland. The companies that have received the label have taken ecological, social, cultural and economic sustainability into account in their operations.

In order for the tourism industry to be able to meet changing demand and continue to grow, development must be sustainable. To help the tourism industry in Finland to adopt sustainable practices, Visit Finland has developed the Sustainable Travel Finland programme. The programme is designed for Finnish tourism companies and destinations to develop more sustainable practices.

See all the Sustainable Travel Finland companies and destinations.

Responsibility has been built into Särkänniemi's operations and laid in the bedrock of Särkänniemi. Responsibility in Särkänniemi is divided into five parts.

1. Financial responsibility: The lead of Tampere tourism

Särkänniemi bears its financial responsibility to its owner, the city of Tampere, by taking care of the profitability of its operations and by bringing Tampere a great amount of tourism income each year in addition to its own turnover.

2. Cultural responsibility: Experienced, shared and built together

Särkänniemi's cultural responsibility is to cherish the traditions of having fun, to bring people together and to enable happy experiences in the future as well.

3. Environmental responsibility: A happy future

At the heart of Särkänniemi's environmental responsibility is the promotion of low-carbon solutions related to e.g. customer arrivals and meals, ecological energy solutions in experience production (solar and hydro power) and energy-efficient construction.

4. Social responsibility: Särkänniemi is for all of us

Särkänniemi's social responsibility is evident in e.g. as a significant impact on youth employment as well as in charity work; the flagship project being Hospital Amusement Park, a free amusement park opened at TAYS Children’s Hospital in 2022.

5. Safety responsibility: We care

Särkänniemi's safety responsibility is built into the identity of every Särkänniemi employee. It defines everything we do. The safety responsibility includes the customers and personnel as well as Särkänniemi's animals.

Responsibility for our common environment has always played an important role in Särkänniemi, and Särkänniemi has been a pioneer on environmental issues for decades. The most significant environmental impacts of Särkänniemi's operations are the high energy consumption, waste and noise. Särkänniemi has its own management and development programs for all of these. We are aiming for carbon neutral Särkänniemi by 2030.

Green energy from our own roof

In 2018, a solar power plant of approximately 100 kWp was built in Särkänniemi. The amount of electricity generated by the solar power plant corresponds to the production of about 25 detached house power plants. Panels can be found on the roofs of D building and Pizza Paparazzi, for example. You can see them from Näsinneula!

The rest of the electricity needed by Särkänniemi is covered 100% by domestic renewable energy.

We want to encourage our customers to make responsible choices on their day at the theme park. In this way, you can reduce the carbon footprint of your day in Särkänniemi by yourself!

Prefer public transportation

Särkänniemi, located near Tampere city center, is easily reached by public transportation, such as train, bus or tram. Read more about arrival to Särkänniemi.

Choose vegetarian food and more responsible options

Särkänniemi offers vegan options at every restaurant and food stall – as the first theme park in the world. Domestic and sustainably produced food is preferred at our food outlets. Some of the products sold at our shops are made in Finland.

Follow the guidelines of a safer space

At Särkänniemi, we adhere to the guidelines of a safer space.

1. At Särkänniemi, we treat others with respect. We keep an open mind and approach other people and new things without prejudice. We are friendly to each other, offer help when needed, and give each other space. For example, we do not touch or photograph others without permission or ask offensive questions.  

2. At Särkänniemi, everyone can be themselves.

   We treat all individuals and all kinds of people with respect. We do not make assumptions about people's gender, sexuality, background, nationality or abilities. We respect what individuals share about themselves and how they define themselves.

3. At Särkänniemi, all forms of bullying, harassment, and discrimination are prohibited.

   No one is treated poorly based on personal characteristics such as age, appearance, gender, health condition, or background. Racist, homophobic, and transphobic speech and behavior are prohibited. Our staff has the authority to remove a customer from Särkänniemi if their speech or behavior is offensive.

4. At Särkänniemi, everyone takes responsibility for their actions.

   Each person is needed to create a safe space. Making mistakes is not dangerous, but we rectify them and apologize for them. If we witness someone behaving offensively, we address the situation. We ask for help when needed.

Särkänniemi is a certified company with an integrated ISO 9001, ISO 14001 and OHSAS 18001 certified operating system. Särkänniemi is involved in the Confederation of Finnish Industries' energy efficiency agreement system. Särkänniemi's environmental policy and operating methods have been audited by DNV GL Business Assurance Finland Ltd., and the company has a monitoring system for environmental legislation.